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Daniel Latorre

Senior Fellow, Digital Placemaking

Daniel set up PPS' Digital Placemaking program starting in January of 2010. He set up this practice at PPS to authentically marry Placemaking with current online civic engagement best practices and build the right staffing mix to communicate it. Since February of 2013 Daniel moved into a senior advisor consulting role to further best practices at PPS and with other like-minded organizations.

Daniel brings to PPS over 16 years of online experience in human-centered digital media design, online marketing and communications, social media product strategy, and online technology planning. He has managed project budgets ranging from thousands of dollars to $2.4 million with leading firms such as CKS Group (the first integrated print-TV-digital firm founded by former Apple marketing mangers), Razorfish (a leading global digital consultancy), Funny Garbage (a pioneering boutique digital design studio), McCann-Erikson (one of the largest advertising firms), Scholastic (the largest U.S. K-12 books, media, and education-technology publisher), and OpenPlans/Streetsblog/Streetsfilms (an innovative open source civic technology nonprofit), and other companies and firms.

In recent years his focus shifted toward using effective design methods and today’s powerful social media technology for the civic realm in movements around open commons, open government, and now, open urban planning. Daniel's current focus is on digital civic engagement for Placemaking— translating PPS’s place audits, survey methods, and place frameworks into digital products and services, and evolving the organization’s media communications practice in our highly networked era.

Since creating the Digital Placemaking program at PPS he has launched eight online mapping civic engagement projects; two of these online mapping projects were for an Institute for Urban Design urban design awareness campaign in NYC, and for a Participatory Budgeting pilot in NYC; six were for projects across a variety of scales from a rural main street to urban downtowns in Baltimore, Denver, San Antonio, Goteborg and Stockholm, Sweden.

For the latest from Daniel see his page.

Looking to connect with your local online community to accelerate your place-based community projects? Contact Daniel with any questions or opportunities about Digital Placemaking. 

Related articles & Project Updates

Technology is for People: Outlining Four Freedoms for the 21st Century

A Focus on Place for Downtown Baltimore’s New Master PlanDigital Placemaking – Authentic Civic Engagement

Mapping the Future of San Antonio, Digitally

Selected Presentations, Panels and Lectures

We Built This City: The State of Civic Technology, Social Media Week, New York, February 19, 2013

Open Placemaking at Freedom of Assembly: Public Space Today, Center for Architecture, New York, September 16, 2012

Collaboratively Drafting a Tech for Engagement Manifesto, Knight Foundation Technology for Engagement Summit at MIT, Cambridge, Massachusetts, June, 2012

Digital Placemaking for Crowdsource City, Columbia Graduate School for Architecture Planning & Preservation, New York, Fall 2011

Technology & Rubrics for Observation, Rules for Engagement in Public Space, School of Visual Arts MFA in Interaction Design Thesis Prep, New York, April 2011