May 1st through 3rd, 2013
Placemaking: Making It Happen is a three day training course focused on how to move ideas into reality by using a place-based management and implementation strategy. Joining PPS in teaching the course are individuals who have direct, hands on experience in applying a placemaking approach in their work including projects that will be discussed during the course.
How to develop an effective public space management and implementation strategy will be included in the course. In the end, management is why a public space succeeds or fails and why people come to it or why they stay away. This training course will describe the roles that different types of public space management organizations play, complemented by lessons learned from experts with hands on experience implementing improvements and managing public spaces. Also included are site visits to some of the best managed spaces in New York City guided by the people who helped make them happen.
The course will feature presentations by PPS President Fred Kent, Senior Vice President Kathy Madden, Norman Mintz, industrial designer, historic preservationist and designer of public space amenities, Eldon Scott, Director of Urban Space Management and developer of “lighter, quicker, cheaper” projects, Alan M. Hantman, FAIA,10th Architect of the US Capitol and former Vice President of Architecture, Construction, and Historic Preservation at Rockefeller Center.
Who should attend?
The workshop is designed for anyone who wants to make things happen in their communities, as well as those who need the tools to inspire and persuade others of the importance of public space improvements and management. Professionals and non-professionals alike including architects and designers, community activists, government and corporate property managers, downtown managers, park managers, market managers, main street managers, BIDs, developers, planning commissioners, mayors and other elected officials will all benefit!
We especially encourage people who are embarking on a new project to come to the course with a small team of people who will be critical in implementing and managing the space once it is built. It is also an opportunity to network with people facing or who have faced similar challenges.
Enrollment is limited to 35 participants in order to promote a close-knit environment where participants can learn techniques for implementing and managing public space improvements that are practical, economical and meet the community’s needs.
Topics will include:
- How to apply a “place-based” implementation and management strategy in any size community– PPS will demonstrate how a Place Based Strategy differs from traditional planning; how and when to use tools such as “the Power of Ten” and the “place evaluation” to analyze a city or neighborhood; how ideas such as “lighter, quicker, cheaper” can be used as tools for turning a vision into reality and how to develop a management program that fits the situation.
- How communities can make it happen – The “nuts and bolts” of how to get a project or program implemented. Norman Mintz, expert in downtown revitalization, will discuss topics such as turning community talent and assets into reality, strategies for working with merchants and property owners to implement easy, low-cost storefront improvements, using design to turn small ideas into a big impact and how management can be targeted to encourage positive use of public spaces. Norman’s hands on experience working in Bryant Park, Greeley Square, and other New York City spaces will be included.
- Lighter, quicker, cheaper – A tool for transforming underused urban spaces into exciting laboratories that reward citizens with authentic places and provide a boost to areas in need, ideas can be implemented, assessed, then tweaked and customized based upon the community’s reception. Eldon Scott, Director of Urban Space Management NYC will share his experience with LQC markets in New York City and his firms experience in the UK.
- Bridging the gap between design and management in tough political situations– Working for both Rockefeller Center and the Capitol in Washington, DC, architect Alan M. Hantman, FAIA will share his experience and knowledge about how to work with designers and present the concepts to the political powers/organizations to get the best results given the many forces that work against developing a public space that people can and want to use.
- The roles that public space management organizations play in creating great public spaces– The organizational structure, types of activities, and funding mechanisms of various different types of public space management organizations will be discussed and hands on knowledge and experience of small, medium and large models will be discussed.
- Walking Tour and Site Visits – New York City is the best laboratory for understanding different types of public spaces and how the organizations that manage them function. The site visits will be used to explore a few of those spaces in detail with the people who have been involved in their development and management.
Agenda:
- Wednesday – Introduction to Placemaking presentations, “Gallery Walk” of participant projects, and evening reception
- Thursday– Presentations and guided site visits, interactive participant project workshop, and evening reception
- Friday – Place Evaluation Exercise, presentations, and discussions
Project for Public Spaces (PPS): Training Course Host
Project for Public Spaces, Inc. is a non-profit technical assistance, research, and educational organization. We complement our project work, training, and services with public space advocacy that sets the stage for broad change. Our goal is to enhance Placemaking efforts everywhere by promoting good policy and professional practice.
Instructors
- Fred Kent, President, PPS
- Kathy Madden, Senior Vice President, PPS
- Norman Mintz, Senior Director, Downtowns and Main Streets, PPS
- Alan M. Hantman, FAIA,10th Architect of the US Capitol and former Vice President of Architecture, Construction, and Historic Preservation at Rockefeller Center
- Eldon Scott, Director of Urban Space Management
- Andrew Manshel, Executive Vice President of Greater Jamaica Development Corporation and President of Jamaica Capital Corporation and Jamaica First Parking
Location
The training course will take place in New York City at PPS’ new office at 419 Lafayette St, 7th Floor.
Cost
The registration fee covers evening reception and evening reception on Wednesday, continental breakfast and lunch on Thursday and Friday, cocktail reception Thursday evening, along with educational materials. Enrollment in training courses also includes a PPS membership! You can view all the benefits of being a PPS member here.
Registration: $650
Group registration (3 or more people): $525 per person
Please contact Lauren Masseria at lmasseria@pps.org for more information.
Registration
Registration is currently open! Please click here to register.
Questions?
Please contact Lauren Masseria at lmasseria@pps.org.