Neighborhoods First:
Putting Community Back into the Chicago Park District
An Urban Parks Institute Success Story
Chicago, Illinois
The Chicago Park District
has embarked on an aggressive
effort to increase community involvement in the design and implementation of
quality park
programs. Under Neighborhoods First, outside "facilitators" train
local park
staff to work more closely with residents and neighborhood groups to help shape
and
evaluate park programs.
Project Background
Neighborhoods First is an outgrowth of a sweeping decentralization of the
Chicago Park
District that began a year ago. Under General Superintendent Forrest Claypool,
the
district cut its payroll by 25%, shifting resources and authority to regional
managers and
local park supervisors while privatizing other operations. The district won
praise from
former critics for its commitment to partnerships and community
collaborations.
Neighborhoods First was unveiled by park district officials last May at a
ceremony at
the South Shore Cultural Center, where community participation in park planning
has
blossomed and attendance in various recreational and cultural programs has
tripled in the
past year under newly trained managers. District officials hope to apply the
lessons of
South Shore elsewhere to increase healthy use of the city's parks.
In developing Neighborhoods First, the district has drawn on the asset-based
approach
to community building pioneered by Northwestern University's John McKnight and
John
Kretzmann. The approach emphasizes the use of "community mapping" to
target
internal neighborhood assets and the importance of local support and service
delivery
services.
Initial Activities: The program, which has been piloted in 48 parks on the
city's North
Side, includes the following components:
- Development of performance standards for the attractiveness and cleanliness
of
facilities; the quality of park programming; and responsiveness to park users.
- Periodic management reports at each of the city's 259 park field houses with
updates on
park attendance, facility maintenance and community outreach.
- Staff training by outside "live in" technicians from the academic
and
nonprofit fields on effective strategies to build community partnerships.
Technicians are guiding local park field staff, consisting of instructors and
park
supervisors, through a one-year cycle of program planning and development.
Participants
receive one-on-one training, coaching and mentoring in how to: assess community
needs;
develop community partnerships and relationships; create quality programs; use
instructional methods; and incorporate business standards to run their
parks.
The district has elongated the pilot and is beginning to roll out the program
to the
remaining five regions. Ultimately, it hopes to develop an operations manual and
an
in-house institute to provide ongoing training and educational materials to
district
staff.
Lessons Learned: Though not complete, the pilot has produced
encouraging early
results. Some examples:
- A "Renegade Fund," established to reward innovative programs with
small cash
grants, had no applicants from the Near North Side before the pilot was
launched. A year
later, park staff submitted detailed proposals for community collaborations that
involve a
mix of new cultural and recreational programs.
- One park supervisor, described as having little interest in his park's
facilities or
programs, developed a partnership with the Chicago Symphony Orchestra that
included free
concert tickets for neighborhood children and led to a meeting afterwards with
the
musicians.
- Several parks have developed partnerships around health services in response
to
community interest. One now offers free immunization, shots and health seminars,
while
another partners with a nearby hospital for nutrition seminars.
Funding: Parkways, Inc., a nonprofit group established by the park
district to
generate funds for its programs, raised separate $200,000 grants from the
MacArthur
Foundation and Chicago Community Trust for the Neighborhoods First pilot. The
district is
seeking additional private funding to expand the program.
Evaluation: Staff have developed benchmarks to document progress,
including
customer service, evidence of written community outreach plans, and commitment
to program
evaluation. The district has also hired the Civic Federation of Chicago to
conduct an
external evaluation of the program. The Federation is working with the Hay Group
to
develop and implement surveys to measure attitudinal changes among staff.
Contact: Helen Doria, Chicago Park District, tel. 312-747-2683
(March 1996)
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