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Gulf Coast Trail Nurtured by Strong Marketing Program

By Project for Public Spaces on Jan 1, 2009 | Add Comment
The Pinellas Trail was financed before construction was even approved, due to an astute marketing and promotional effort by its founders. An Urban Parks Institute Success Story.
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Marketing

By Project for Public Spaces on Jan 1, 2009 | Add Comment

Most marketing efforts begin with understanding what park’s “customers” are looking for, assessing the competition, and comparing it with what the park has to offer.

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Graffiti Primer

By Project for Public Spaces on Jan 1, 2009 | Add Comment
An overview of important graffiti issues facing park planners and managers, from the Urban Parks Institute.
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Building Business Partnerships

By Project for Public Spaces on Jan 1, 2009 | Add Comment
Tip sheets from New York City's Partnerships for Parks on building positive relationships with for-profit entities. Also includes sample letters written by groups who have formed successful partnerships with local businesses.
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Basics of Relationship Building

By Project for Public Spaces on Jan 1, 2009 | Add Comment
How to deal with the people who can help you help your park, from Partnership for Parks.
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Master Operating Agreement

By Project for Public Spaces on Jan 1, 2009 | Add Comment
Louisville Olmsted Parks Conservancy, Inc., And City of Louisville Parks Department

THIS MASTER OPERATING AGREEMENT, entered into by the LOUISVILLE AND JEFFERSON COUNTY PARKS DEPARTMENT, an agency for which the City of Louisville serves as fiscal agent, herein referred to as “Parks,” and the LOUISVILLE OLMSTED PARKS CONSERVANCY, INC., herein referred to as “Conservancy”;

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Partnerships 101

By Project for Public Spaces on Jan 1, 2009 | Add Comment
Strengths and weaknesses of public-private partnerships, and information on how private investment can improve parks, from parks consultant Leon Younger.
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The Total Park Enterprise: 20 Agency Actions to Maximize Public/Private Green Space Partnerships

By Project for Public Spaces on Jan 1, 2009 | Add Comment
From knowing how to ask for help, to thanking those who give it, here are 20 useful steps from Steve Coleman of Washington Parks & People.
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Shared Partnerships, Shared Responsibility: Partnerships in Golden Gate National Parks

By Project for Public Spaces on Jan 1, 2009 | Add Comment
An interview with Brian O'Neill, Superintendent of the Golden Gate National Recreation Area, and Greg Moore, Executive Director of the Golden Gate National Parks Association, on their long-term partnership.
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Conservancy Funds Major Projects with Donations Large and Small

By Project for Public Spaces on Jan 1, 2009 | Add Comment
In St. Louis, Forest Park Forever has used funds from public institutions, large corporations, and individual supporters alike to propel its maintenance programs and capital projects.
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Conference Galvanizes Local Efforts to Improve Parks and Open Space

By Project for Public Spaces on Jan 1, 2009 | Add Comment
Cleveland's ParkWorks uses its annual conference to bolster the local parks constituency with inspirational speakers and workshops.
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Conference Galvanizes Georgia Park Leaders

By Project for Public Spaces on Jan 1, 2009 | Add Comment
The First Annual Parks Leadership Conference, organized by Atlanta's Park Pride, convened park advocates from throughout the state to address the urgent needs of Georgia's parks.
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