Spartanburg, SC (2005-2006)

Client: Spartanburg Nutrition Council

www.hubcitymarket.org

• Site Selection
• Business Plan
• Placemaking Plan
The City of Spartanburg, whose fate was once married to the textile industry, is experiencing a revival with new businesses, a walkable downtown and a strong commitment to creating healthy citizens and neighborhoods. With the support of the Mary Black Foundation, the Spartanburg Nutrition Council worked with PPS to prepare a plan to open a new farmers market with the goal of creating an economically viable, vital community gathering place as well as a venue to promote healthy eating and lifestyles. Since two previous farmers markets had failed in Spartanburg, the Council wanted to make sure that the best possible site and approach to the market was undertaken.

PPS:

  • Conducted a training program for local stakeholders about how to open and operate a successful market
  • Assessed multiple sites for the market and recommended the site at the historic train depot, near downtown
  • Hosted a placemaking workshop at the site to get input into the market by the community and future vendors
  • Prepared a plan for the market, including a merchandise mix plan, start-up budget, and operational pro-forma.

The Saturday market opened in the summer of 2006 and became an immediate success. Over 750 people came to the opening day and vendors sold out. Since then, the market has grown steadily in terms of vendors and customers, reaching 30 vendor-producers in 2009. In 2009, the market also expanded to a Wednesday market on the historic downtown Morgan Square, and two more markets are also in the works for 2009-2010.